Letter Better in October - With Chandan Mahimkar

This is a comprehensive approach to teaching lettering.

Chandan Mahimkar has taught lettering to over 325 participants, and now he has carefully conceived these 3 workshops to teach you the best lettering techniques, process, tips and insights. These are fundamentals and techniques he uses as a professional lettering artist. Each participant learns from original lettering examples and a guided process. Participants will receive a one-on-one feedback on their work.

Chandan combines his talents & vast experience as a multi-disciplinary designer, lettering artist, creative director, typographer and teacher while sharing his knowledge with the participants.

You can decide to take all 3 workshops for a wholistic learning. 

Or any 1 or 2 workshops as per your choice. 

All our ‘bundle options’ offer you better learning and a cost saving alternative.

Chandan Mahimkar is sharing his process, techniques and knowledge gained from several years of working on top brands in the design, advertising and publishing industry in India & internationally. He is India’s top graphic designer, creative director, lettering artist & typographer. Chandan is a 2-time Goodtype and Typism book artist.

He runs his own design & lettering studio (www.mahimkar.com), handling work for both large & small businesses, ad agencies and magazines. A former CCO + Design Head of L&K Saatchi & Saatchi - India, he is now a faculty at Ecole Intuit Lab, Mumbai (a renowned French design school).

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Workshop 1 | October 2nd & 4th , 2020 | 4:00pm – 6:30pm IST | 11:30am - 2:00pm UK | 6:30am - 9:00am NY

HAND LETTERING MADE EASY

An online workshop for beginners in lettering

Why Hand Lettering?  The beauty of hand lettering is its flexibility and adaptability. It can be found in so many forms and so many different types of media that it appeals to almost every audience. From whimsical to elegant, and old school to new school – there is hand lettering style for everyone.

What participants will learn in this Masterclass

- Fundamentals of hand lettering - An original & simple 7-step process - Composition technique - Style inspirations - Pairing examples - Execution tips and techniques

In this workshop Chandan Mahimkar will introduce you to the art & process of hand lettering. He will teach you his simple 7-Step process of hand lettering. Tips & techniques to compose, add style and consistency to your lettering creations. These are the same techniques that he teaches in top design schools in India and internationally. Participants will also learn about using the right art materials for their lettering.

Each participant will get personal feedback from Chandan on their lettering piece.

Materials

- HB, 2B Pencils & an Eraser

- Black Micro tip pens and sketch pens

- 6-10 A4 sheets of paper

- 2-3 A4 Tracing sheets

- Ruler

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Workshop 2 | October 9th & 11th, 2020 | 4:00pm – 6:30pm IST | 11:30am - 2:00pm UK | 6:30am - 9:00am NY

LIGATURES AND LETTERING STYLES

An online workshop for both beginner & advance level in lettering

Ligatures  They are an integral part of lettering. Chandan shares his tips and techniques to create effortless ligatures. He shares his original ligature examples and gives demos to achieve the results. Ligatures are connections in letterforms which make your compositions unique and compact. Simplest of lettering compositions start to look extraordinary, as a result of well-balanced ligatures.  Ligatures add tremendous value in any lettering project or an individual piece. It makes words become more attractive and cohesive.

Lettering Styles  It can become quite confusing as to which lettering style to practice on, or how to choose a perfect lettering style. Chandan focuses on some of the most timeless lettering styles to create his lettering pieces. He will share these styles and their simple creation process.

What participants will learn?

- A background to the world of Ligatures

- Lettering Styles that work well with Ligatures

- How to create effortless Ligatures

- How to effectively create timeless Lettering styles & their variations

- Balance in creating Lettering Styles and Ligatures

- Lettering creativity and craftsmanship examples and insights

- Create your own ligatures in a timeless lettering style through a guided process

Each participant will get personal feedback from Chandan on their lettering piece

Materials

- HB, 2B Pencils & an Eraser

- Black Micro tip pens and sketch pens

- 6-10 A4 sheets of paper

- 2-3 A4 Tracing sheets

- Ruler

Or an iPad Pro with Procreate

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Workshop 3 | October 16th, 17th & 18th, 2020 | 4:00pm – 6:00pm IST | 11:30am - 1:30pm UK | 6:30am - 8:30am NY

LETTERING FOR FREELANCE GROWTH

An online workshop for lettering artists & calligraphers, both beginner & advance level (Also suitable for Graphic Designers, Art Directors, Design Students, Typographers, Illustrators, UI Designers, Apparel Designers)

Why Lettering in your Freelance?    When you tap into the power of Lettering, you’ll see growth in your freelance. In your creative freelance career Lettering adds a fresh visual appeal, originality and more value to your work. Lettering is a versatile art form to create a top logo design, book cover, design for tees, apparel, poster, merchandise, sign board, basically any medium with words. Move over the mundane tech sans approach of using fonts and common letterforms.

Chandan will share his detailed process, approach and techniques in this workshop. Teaching his skills and knowledge on the process of creating & using lettering effectively. Learn this skill to make your work irresistible, impactful and unique. Thereby standing out and increasing the value of your work.

With over 20 years of experience in design, digital and advertising, Chandan Mahimkar has used lettering to create top corporate identities, restaurant branding, posters, art and marketing campaigns for some of the best Indian brands.

What participants will learn?

- Usage of Lettering in your freelance projects

- Learning the process of using lettering styles for your freelance

- The approach and insights to effectively handle your freelance projects

- Presentation tips and techniques

- Pricing your lettering work

- Lettering craftsmanship examples and insights

- About the legendary Herb Lubalin and his style which Chandan admires

- Create your own custom lettering piece through a guided process

- Approach to vectorize and digitize your lettering work

Each participant will get personal feedback from Chandan on their piece.

Materials

- HB, 2B Pencils & an Eraser

- Black Micro tip pens and sketch pens

- 6-10 A4 sheets of paper

- 3-4 A4 Tracing sheets

- Ruler

Or an iPad Pro with Procreate.

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Please read the information on each workshop carefully, as you will be given options to sign up for individual workshops as well as bundles. 

Note - Video recordings for each class will be provided for 2 weeks after the workshop. 

These workshops are non refundable once registration is complete.